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Graphic Accord
Graphic Accord / glossary

Raster image

A raster image represents a picture as a grid of pixels, each carrying colour information.

Meaning in graphics work

A raster image represents a picture as a grid of pixels, each carrying colour information. Photographs and many scanned artworks use this form of representation.

Raster content differs from vector shapes, whose geometry is described mathematically. A PDF can contain both, so its file extension does not establish that every object scales cleanly.

Example and practical consequence

A company logo saved as a small screenshot may be raster even when it originated as vector artwork. Enlarging that screenshot for a sign can expose its limited detail.

Inspect the actual objects, placed size and available source information. Request the original permitted artwork when useful, and distinguish intentional pixel effects from unwanted loss of clarity. File conversion into a PDF or SVG wrapper does not turn a low-detail image into equivalent vector geometry.

Take it to the next job

  • Identify raster objects before evaluating enlargement or asking for source files.
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Sources and further reading

Photography & image credits

Photographs illustrate display, production and venue contexts; pictured organisations are not endorsements or verified partners.

  1. Frankfurt International BookFair 2014.jpg — Expresspublishing. CC BY-SA 4.0. Resized and converted to WebP; composition retained. Display may be fitted to the layout. The optimised photograph retains those reuse terms: download image.

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